CONCORD, N.H. — Florida Gov. Ron DeSantis sought to push past an embarrassing beginning to his presidential campaign, outlining an aggressive travel schedule as his allies insisted they remain well funded and well positioned for a long Republican primary fight ahead.
While DeSantis supporters privately acknowledged the bungled announcement was an unwelcome distraction, there was a broad sense — even among some Republican critics — that it would likely have limited long-term political consequences, if any at all. For the doubters, the campaign confirmed that it had raised $8.2 million in the 24 hours since entering the race, a massive sum that far exceeded the amount raised by President Joe Biden over the same period.
“Do they wish they could do it over again? Probably,” David Oman, a veteran Republican Iowa operative, said of DeSantis’ glitch-ridden opening. “Will we be talking about it in 10 days? Probably not.”
DeSantis formally launched his campaign one week ago during an online conversation with Twitter CEO Elon Musk. But the audio stream crashed repeatedly, making it difficult for most users to hear the announcement in real time.
The Republican governor announced plans for a three-state blitz this week featuring at least a dozen stops. He’s scheduled to campaign for two days in Iowa before trips to New Hampshire and South Carolina.
“We are laser-focused on taking Gov. DeSantis’ forward-thinking message for restoring America to every potential voter in Iowa, New Hampshire and South Carolina,” campaign manager Generra Peck said. “Our campaign is committed to putting in the time to win these early nominating states. No one will work harder than Gov. DeSantis to share his vision with the country — he has only begun to fight.”
DeSantis is casting himself as the only legitimate Republican rival in the GOP’s crowded primary to former President Donald Trump, who holds a big lead in early polls along with a firm grip on a significant portion of the GOP’s passionate base.
Yet Trump is plagued by his own baggage, which includes multiple legal threats and a fixation on his 2020 election loss.
Meanwhile, DeSantis’ team opens the campaign with tens of millions of dollars in the bank, including the $8.2 million raised since his announcement, part of which came from donations secured by bundlers gathered in Miami. In the 24 hours after he launched his campaign, Biden said he raised $6.3 million.
An adviser to DeSantis’ allied super PAC said the group began with $33 million in the bank and 30 full-time paid staff already in place across the first four states on the presidential primary calendar, with many more hires already planned for the subsequent 14 states to hold primary contests.
No other Republican presidential candidate has such an infrastructure in place, including Trump. His aides declined to say how many staff he has in early states. “The only numbers we’ll talk about are the huge leads President Trump is racking up in the early states,” said spokesman Steven Cheung.
DeSantis faced nagging questions about his rocky rollout during a conservative media tour. But he also projected confidence in a matchup against Trump, claiming in a Newsmax interview, “There’s a limit to the number of voters that would consider the former president at this point.”
“Now we’re going to be launching a blitz. We’re going to be in these early states. We’re really going to be all over the country bringing this message to our voters,” DeSantis said. “They also understand that you need someone (to) serve two terms. You need somebody that’s going to be able to win and win big.”
While Trump’s team piled on with gleeful mocking — “a #DeSaster of epic proportions,” Donald Trump Jr. wrote on Truth Social — many Republican officials, donors and early state activists suggested there would be few long-term consequences.
“Look, I like Elon Musk, but apparently he fired one too many IT guys,” New Hampshire Gov. Chris Sununu, a 2024 Republican presidential prospect himself and a periodic DeSantis critic, said on ABC’s “The View.” “You can’t blame Ron DeSantis for that.”
Republican strategist Terry Sullivan, who managed Sen. Marco Rubio’s 2016 presidential campaign, suggested that DeSantis is well positioned to overcome an early stumble.
“Big presidential campaign announcements are only about getting a short-term bounce (in the polls) and raising money online,” Sullivan said. “DeSantis doesn’t need either of those. He just needed to get in the race and start campaigning. Mission accomplished.”
There remained “a high level of interest” in DeSantis, according to New Hampshire Republican Party Chair Chris Ager. He said multiple Republican Party groups are requesting DeSantis to speak at their events.
“I think it was a pretty bold move to try something totally new in an announcement,” Ager said.
And while early polls show Trump with a wide lead over DeSantis among New Hampshire primary voters, Ager said a lot can change over time.
“I fully expect the race will tighten up,” he said. “Gov. DeSantis is definitely a serious and legitimate contender for the top spot.”